On a film set, you don't get a second chance to remove waterproof, full-coverage, stage-grade makeup gently.
Daily Meltdown is Jo Baker's solution — a formula built to dissolve everything from a no-makeup day to full red carpet glam, without stripping or harsh rubbing. No panda eyes. No wasted effort. Just clean skin, in seconds.
Here’s how to use Daily Meltdown to remove your makeup like a pro:
PS: When removing mascara, close your eyes and roll your fingers in a gentle downward motion — your mascara will melt away easily.
PPS: Wearing a strong lip? Apply a small amount of Daily Meltdown directly to dry lips first, tissue it off, then proceed with the rest of your cleanse.
Couldn't load pickup availability
Jo Baker has brought her fresh, modern makeup style to the faces of the biggest red carpets, campaigns, concerts, music videos, and magazine covers. For over two decades, you’ve seen her work - even if you didn’t know it.
Jo has tried applied and tested every cult beauty hit, Jo knew what performed — and what didn’t. Jo knows what is worth the hype and what is just good marketing.
BAKEUP is Jo Baker's die-hard edit: the high-performing staples she can’t live without, designed for her kit, her clients, and real women everywhere.
Everything is built for speed and performance. The palettes are credit card size, the mascara is megawatt, and every product is designed to go where you go. No frills. No fluff. Just bold, no-nonsense beauty heroes that go the distance.
The proof is in the performance. We have always been a huge fan of the bold looks created by Jo Baker, so we are thrilled she realized the very best tools designed to achieve them. High-impact lashes and bold color palettes, BAKEUP is not for the faint of heart.
